Jun 18, 2021
In this episode, we talk about financial aid leveraging—the common, but sometimes controversial, practice of using data-driven approaches to inform how schools award financial aid.
Joining us in the conversation is Echo Delta data scientist and
consultant, Dr. Jimmy Jung. As a higher ed veteran with over 20
years of experience, Jimmy has successfully led enrollment
management at multiple institutions around the country and has
consulted internationally in the areas of marketing, program
evaluation, data analytics, and student success.
We start by covering the basics of financial aid leveraging—what it
is, how it works, and the kinds of data schools use to inform their
financial aid models. Then, we dig deeper into the impact of
financial aid leveraging, including improving net tuition revenue,
controlling discount rates, and how it can help schools uncover
hidden insights about their institution and the students they hope
to attract.
We wrap up by talking about some of the criticisms of the practice
and hear Jimmy’s thoughts on the ethical and responsible use of
financial aid leveraging.
This was a fascinating conversation full of essential information
for anyone looking to understand more about financial aid
leveraging.