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Higher Ed Marketing Lab


Jul 1, 2019

We’ll be diverging a bit from our usual discussion around higher ed marketing to talk about leadership, which is a topic relevant to anyone who has to work with and through others.

Joining us in that conversation is retired Air Force Major General, H. D. “Jake” Polumbo. Over his 34 year career in the Air Force, General Polumbo acquired a great deal of wisdom around how to lead and manage others, even under the most challenging circumstances.

We talk about

  • why leaders need to demonstrate compassion for their team
  • the importance of leaders publicly owning up to mistakes
  • tips for making decisions with limited information
  • why character and integrity are essential for any leader.

Near the end of the episode, I explain how you can get a signed copy of his book, Leadership at 30,000 Feet for free. 

General Polumbo is a graduate of the U.S. Air Force Academy, and over his career he has served in numerous positions of leadership around globe.

He holds the distinction as the first and only U.S. Air Force general officer to fly the U2S in combat, completing twenty-one missions in Operations Enduring Freedom and Iraqi Freedom.

He is a co-founder of Two Blue Aces, a leadership and strategy consulting firm, and he currently sits on the Aviation Advisory Boards for the Business School of Hawaii Pacific University and Southeastern University, and assists with the operation of the Advanced Mobility Institute at Florida Polytechnic University.

Links:
twoblueaces.com

Amazon: Leadership at 30,000 Feet